I have chosen to pursue the student generated recipes concept (for now) so the following posts will be centered around the process of carrying out more in-depth competitor research.
Researching around about how to carry out online competitor analysis lead me to some very helpful articles online. One being written on the IBM website located here: http://www.ibm.com/developerworks/webservices/library/us-analysis.html another here written by Adido-Solutions: http://www.adido-solutions.com/resources/articles/website-competitor-analysis.aspx and another written by digital-web.com here: http://www.digital-web.com/articles/competitive_analysis/
I will be using a mixture of the three methods offered by the articles to make sure that the research carried out is sufficient and valuable.
Luis
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